Web App

iSTART Early

A Research based Gamified Learning Platform for young students for improving comprehension skills.

Role

UX Designer & Researcher

Team

Stakeholder, Product Owner, Software Developer, UX Designer

Tools

Figma, Illustrator, DiceBear Library

Duration

20 Weeks

Live Link

ARFES

Ask It

Reword It

Find It

Explain It

Sumarize It

Highlights

Assignment

Assignment

Assignment

+34%

Assignment click through rate

+78%

Avatar Interaction

+86%

Task completion rate

Problem Statement

I identified iSTART-Early had several engagement challenges, making it difficult to stay motivated and less personalized in students learning journey.

After reviewing and gathering team feedback, I came up with core challenge and three key issues.

Core Challenge

How might we increase student engagement by enabling personalization, creating engaging interactions, and simplifying navigation across learning activities?

Avatar & Shop System

Challenge

The existing avatar system presented multiple critical usability and engagement issues

fig. Previous Avatar & Shop

Research Phase

Analyzed 20+ avatar systems & React Libraries

Conducted competitive analysis with Snapchat's Memoji feature as a gold standard

Stakeholder & PO Collaboration

Presented findings to stakeholders and selected Avatar-Shop for its full-body avatar collection and after pivot to dicebear library.

Design Decision Thinking

My design philosophy was

Solution Phase 1

I began with a library of 100 full‑body characters and a mandate to make avatars

Playful

Diverse

Performant in angular

In library, every avatar shared 3 consistent groups head, torso, limbs and for that I used Figma components to swap parts and validate that cross‑mixing looked natural.

Limitations that surfaced & Why we pivoted

We pivoted because the misalignment risk and maintenance cost of images in Phase 1 were too high.

Certain accessories (balloons, hats etc.) wouldn’t align predictably across mixes. Even with standardized names, the raster assets made the system fragile, a small swap could break the composition.

Phase 2

We recommended a pivot to DiceBear’s SVG avatar system for consistency, performance, and modularity.
then I Redesigned, kid‑friendly flow.

Organized tabs based on cognitive load

Smart color picker

Default palettes for quick choices avoiding Kids confusion for color picker.

Clear states: Locked/unlocked/selected

considering inclusivity and color contrast for locked icons.

iBucks economy

Explicit feedback for insufficient funds, discard, reset, and save with large tap targets.

on Layout I decided to have a live Preview on the left and an Edit panel on the right. Changes update instantly, so students see cause-and-effect without losing context.

Results

Increased avatar interaction by 78%

Expanded inclusive customization options

Improved task completion by 86%

Reduced friction in customization flows

Created a more scalable avatar system